Newspapers, web sites, broadcast television and radio programs are an important source of general information about people and events in the Army. They also help tell the Army story by assisting with media relations and helping to prepare other Soldiers to be interviewed.
The Army Public Affairs Specialist participates in and assists with the supervision and administration of Army public affairs programs primarily through news releases, newspaper articles, Web-based material and photographs for use in military and civilian news media. Some of your duties as a Public Affairs Specialist may include:
* Research, prepare and disseminate news releases, articles, web-based material and photographs on Army personnel and activities
* Gather information for military news programs and publications within your unit and around the Army
* Develop ideas for news articles
* Arrange and conduct interviews
* Collect information for commercial media use
* Write news releases, feature articles and editorials
* Conduct media training
* Work as an escort or liaison to civilian media
Helpful skills include:
* An interest in English, journalism, communications, computers and photography
* An ability to speak clearly in front of an audience
* An ability to keep detailed and accurate records
* An ability to meet deadlines
* An interest in researching facts and issues for news stories
* An ability to write clearly and concisely
* An interest in written media and public relations
Advanced level Public Affairs Specialist provides guidance, supervises and trains other Soldiers within the same discipline. As an advanced level Public Affairs Specialist, you may also be involved in:
* Provide technical guidance to subordinates
* Serve as first-line supervisor